About Banner Design
A key component to the success of the development, design and production of your banner ad is to know whether to emphasize the product's or service's "Features" or "Benefits". Our Design team will provide these answers and guide you throughout the entire process.

We work with you at each stage of your banner project and we offer a 'Package Price' for orders consisting of more then one banner design or a 468x60 animated gif and flash banner combination, banner ads for your affiliate programs, and more.
The time to develop your banner ads are between 3 to 4 days using our 'Strategic Design Plan' which provides us with the information to 'develop', 'design' and 'produce' a high quality professional banner design. The more information you can give us beforehand the faster we can produce your banner(s).

Our 'Strategic Design Plan' consists of 3 Phases:
--> The 'Development Phase'
--> The Design Phase - The 'Look and Feel' and
--> The 'Production Phase'
Each banner design is 'custom build' and we ask a lot of questions in 'The Development Phase' of our 'Strategic Design Plan'.
These are our normal procedures as we like to obtain all the information in the 'Development Phase' before we move on to The 'Design Phase!

Are you planing a banner design project ?

Request A Quote here by using our 'Strategic Banner Plan' !

Fill out as much data as possible and you will receive an answer incl. price and time frame within 24 hours!

Important Tips for your next Banner campaign:

»Use animation.
A quick-to-download animation can greatly increase a banner's CTR. Animation must be used very carefully since the purpose of the animation is to attract visitors, not to irritate them.
For animated banners, these general guidelines apply:

The animation should be subtle enough to attract attention but should not be so ostentatious as to interfere or clash with the design of the web page you are advertising on.An animation that loops endlessly tends to irritate visitors.

Have the animation loop 7-10 times, leaving the main message on the last animation frame.Conversely, some visitors will stop a web page from loading before the banner animation has loaded, leaving only the first frame. Thus, it might be a good idea to have your message come across in your first frame if you know that the web page you are advertising on has a long download time.

»Feature a call to action.
Placing a "Click here" or "Submit" graphic image on your banner can significantly improve your CTR.
»Use bright colors.
Blue, yellow, and green banners have a higher CTR than black-and-white banners. Use the color red sparingly.

»Use the word "Free" in your banner.
Depending on what's offered, the word "free" can increase CTRs. For example, offering a free software demo gets a good response. Offering free money arouses suspicion since people will want to know what the catch is.

»Give a benefit for clicking on your banner.
For example, "Do you want more traffic?" or, "Need help with taxes?" The answer to the question will be on your web site.

»Keep the message short.
Simple banners have higher CTRs than unfocused, wordy banners.

»Link the banner to a specific page.
When people click on the banner, they want to go directly to the web page that has the information they want. Your visitors do not want to go to your home page and have to hunt for the information.

»Refresh or change your banners frequently.
Studies have shown that CTRs drop significantly after 2 weeks. The CTR usually increases when a new banner appears.

To find the most effective banner design for your business, you must go through a period of testing. Testing means that you run a banner over a period of time and measure the results (i.e. CTRs and resulting sales). Then you change one thing about the banner design, such as a color or a font change, and run that banner over a period of time and measure the results. The banner designs that result in the most sales should be the types of banners you use for your banner campaigns.